If you’re serious about increasing your site traffic, you have to pay close attention to the WordPress SEO guidelines. While WordPress ensures that the coding it creates follows all the best SEO practices, there’s far more that you have to do to optimize your own WordPress SEO. Unless you’re willing to spend untold amounts of time researching and re-developing your own WordPress SEO strategies, it is probably best to hire someone to manage this aspect of your site. Fortunately, there are quite a few professionals available who are more than capable of handling just about any WordPress SEO challenge you throw at them.
The primary goal of WordPress SEO is to ensure that your site appears near the top of search results for the specific keywords you choose. It does this by optimizing your internal linking structure as well as creating keyword enriched content. Internal linking structures, also called backlinks, are important because they direct readers to your primary keywords. Keyword enriched content is the process of writing articles, blogs or other internet content that use popular targeted keywords and then making them attractive to readers who are searching for those keywords. In essence, keyword enrichment is the process used to “tweak” your site in such a way that it appears higher up in search engine results.
Google, Yahoo and MSN, among other search engines, use a special algorithm that enables them to assign rankings to web pages based on a number of different factors. One of the most important factors considered by these companies is the quality of links a page receives. Sites with many quality links receive a higher ranking from Google, Yahoo and MSN. So, optimizing your web pages for these three search engines is an important aspect of keyword optimization.
Optimizing for the more popular search engines, especially Google, is one of the easiest things you can do. You just need to learn how to make sure your content is presented in a certain way so that it appears to be more relevant to users looking for information using Google, Yahoo and MSN. For example, Google looks at the number of times a keyword appears in an article and how often times it occurs within the actual text of the article. These algorithms are very complex, but the bottom line is that you have to understand them if you want your site to rank highly on Google. Another important factor in ranking highly on Google is to keep content fresh. This is why most savvy marketers use press releases and blog posts as one way to keep their sites fresh in the eyes of Google and other major search engines.
While SEO plays a huge role in ensuring that your web pages to rank high in Google, it is important not to discount white hat SEO altogether. White hat SEO is the process of optimizing your web pages in such a way so that your site appears in the organic search results, or search results that Google, Yahoo and MSN use to decide where to feature websites on their search results page. If you choose a particular optimization method and implement it correctly, it will be beneficial in achieving organic rankings. However, sometimes it is necessary to employ methods that are a bit more technical and complicated in order to achieve the best possible ranking results.
One of these more advanced strategies is to add alt tags to your web pages. alt tags are small HTML tags that are added to each page so that Google and other search engines know where to place your site. An example of an alt tag would be “homeopathy homeopathic treatment”. You can add alt tags by visiting your WordPress site and logging into your account. Once you are in the admin panel, click on ‘plugins’ and then scroll down to ‘TYP_ LIBRARY’.
If you’re using a WordPress theme with a lot of videos and other content that consists of long sentences and multi-line paragraphs, then it is best to keep your links simple and short. In your settings in ‘Forbes Scoring service’, you will need to configure your permalinks for your posts and pages. You will need to provide an apt title for each page that has a video. The easiest way to do this is to put your most important keywords at the start of the URL, for instance ‘homeopathy homeopathic treatment’ would be the keyword for the first page of the article.
Sometimes it’s difficult to optimize your content for the search engines. In this case, you can make use of the All in One SEO plug-in. This plugin provides you with several different options to optimize your blog posts and other pages. First of all, you can optimize the title of each post by choosing the keyword or phrase from the All in One SEO options. Secondly, you can set the meta description of each page to maximize the visibility of your keyword. Finally, you can also include a few extra tags in the All in One SEO plug-in to improve your page’s overall SEO.